Competitor Mapper

What it does

Competitor Mapper is the market-mapping analyst in Avid's weekly build pipeline. For each trending product it maps the alternatives by features, pricing, platforms, open versus closed, and gaps, then writes a competitors.md with a gap matrix, using public pages only.

How it works

1. 01

   Add the template in the same pipeline folder as Scout.

2. 02

   It reads the week's trending products from Scout's handoff file.

3. 03

   It compares alternatives on public pages by features, pricing, platforms, and openness.

4. 04

   It writes competitors.md with a gap matrix for Strategy Lead and logs the handoff.